PEEF has awarded PKR 6 million in fully funded scholarships to six students of the Hospitality & Tourism Management program at HSHM, in collaboration with Iqra University Karachi.

Held at the Pearl-Continental Hotel, Karachi, on May 30, 2025, this landmark ceremony reflects our shared vision of making world-class hospitality education accessible to talented students from all backgrounds.

𝐌𝐞𝐞𝐭 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐇𝐨𝐬𝐩𝐢𝐭𝐚𝐥𝐢𝐭𝐲

Six scholars, six stories of ambition and purpose, empowered through education.

𝐈𝐧 𝐭𝐡𝐞 𝐏𝐫𝐞𝐬𝐞𝐧𝐜𝐞 𝐨𝐟 𝐄𝐬𝐭𝐞𝐞𝐦𝐞𝐝 𝐆𝐮𝐞𝐬𝐭𝐬:

🔹 Senator Nasreen Jalil

🔹 Prof. Dr. Nassar Ikram – Vice Chancellor, Iqra University

🔹 Dr. Zaki Rashidi – Dean, Business School, IU

🔹 Mr. Faisal Shahzad – Chief Internal Auditor, PEEF

🔹 Mr. Murad Shoaib – Company Secretary, PEEF

🔹 Mr. Faisal Naeem Khan – Director Education, HSHM

🔹 Mr. Zulfiqar Malik – General Manager, PC Karachi

At HSHM, we remain committed to nurturing future-ready professionals through international diplomas, industry-led training, and partnerships that create real impact.

An interactive Q&A with hospitality executives provided students with valuable insights on service excellence and 𝐇𝐀𝐂𝐂𝐏 standards.